Tarsus Direct, a division of Tarsus Group (www.tarsus.com), is an emerging leader in Industry Focused Direct Connections.
Our focus on specific industry sectors allows us to gain a deep understanding of the underlying forces and the relative power of suppliers and buyers within the specific vertical markets.
At Tarsus Direct, it is our mission to create a platform for innovative industry firms, thought leaders, and decision makers to come together to discuss the pertinent and relevant issues & trends faced in today’s complex environment.
Our proprietary research into best practices, future trends, innovations and specific critical issues, is the basis for the content and education offered through our Summits.
This segment is extremely large and complex in that the Security Sector and is expected to reach $36.2 billion in revenue over the next five years.
Security Solution Providers can be broken down into several different categories such as:
Our 2018 Industry Focused Summit Series will launch with The Security in Healthcare Summit. The Summit will bring together carefully selected industry suppliers and buyers to meet, discuss, share and learn in a small collaborative environment.
Our summits are geared towards individuals responsible for the organizations security systems and protocol. This might span from financial/budget management, assessment process and management, product research and purchasing, staff management, etc.
The Summit offers one–to–one meetings, a full program of content, education, networking, as well as the release of the Special Industry Report and Benchmarking study.
“Face to face events have always been a way for B2Bs to effectively reach and communicate with clients and prospects. Even with the rise of digital marketing tactics, in-person events continue to be a major avenue for building relationships, influencing attendees and sharing industry thought leadership.”
–B2B Event Marketing, eMarketer
“Conferences/trade shows rank #5 for the most positive impact on revenue among B2B marketers.”
– 2017 State of the Pipeline Marketing
“Nine in 10 (86%) of B2B enterprise marketers in North America used in-person events…buyers use events to learn more about select vendors and their industry at large.”
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